Ad Hoc Campaigns
Custom Environmental Campaigns
Engage your community. Multiply your impact.
Every organization has a community with the potential to drive positive change: customers, employees, event attendees, followers, distributors, or partners.
At the Universal Plastic Foundation, we design tailored campaigns that turn community engagement into real plastic waste collection activities, generating verifiable environmental impact while strengthening your brand’s commitment.
At the Universal Plastic Foundation, we design tailored campaigns that turn community engagement into real plastic waste collection activities, generating verifiable environmental impact while strengthening your brand’s commitment.
What can we achieve?
Increase participation
Among customers, employees, and communities.
Strengthen brand reputation
Through actions with measurable and demonstrable impact.
Integrate CSR and sustainability
Into campaigns, events, and loyalty programs.
Generate impact metrics
Ready for communication and reporting.
We design and measure. Your community drives the impact.
We create experiences aligned with your business goals and manage the entire process: design, execution, measurement, and verification.
Every action taken by your community is linked to a real, documented environmental contribution, supported by verifiable data.
The result is an initiative that creates value for both your organization and the oceans.
Ways to Drive Impact
01
Community Engagement
Together with Bring The Noise, we transformed the Resurrection Fest and Morriña Festival music festivals into citizen science platforms that created a lasting environmental legacy.
We launched campaigns that turned a cultural and social experience into an opportunity to mobilize thousands of people to record plastic waste using our scientific protocols and mobile technology.
Learn More About Resurrection Fest → Learn More About Morriña Festival →
02
Engagement
Turn event participation into an environmental contribution.
At the London Blockchain Conference, every completed feedback form funded the removal of 2 kg of plastic through Universal Plastic’s international network of Ocean Defenders.
The event experience extended beyond the final presentation: every interaction generated measurable and verifiable action on the ground.
03
Branding
Environmental action that strengthens brand reputation.
Together with Ocean52, we developed a tailored campaign to turn its commitment to ocean regeneration into tangible action against marine plastic pollution.
Through Become Blue Verification, the initiative supported plastic waste collection activities carried out by local organizations in Spain and recorded through our app, generating verifiable data on the impact achieved.
Tailor-Made Projects
Every organization has different goals.
We design fully customized initiatives that connect community participation with verifiable environmental action, regardless of the industry or target audience.
Turn every interaction into an opportunity to generate impact.
