{"id":5311,"date":"2026-10-05T17:40:29","date_gmt":"2026-10-05T15:40:29","guid":{"rendered":"https:\/\/universalplastic.io\/?p=5311"},"modified":"2026-10-06T17:29:32","modified_gmt":"2026-10-06T15:29:32","slug":"impact-index-ocean-biodiversity","status":"publish","type":"post","link":"https:\/\/universalplastic.io\/en\/impact-index-ocean-biodiversity\/","title":{"rendered":"Impact Index: a new way to measure the impact of removing plastic from coastlines"},"content":{"rendered":"[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/4&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]\n<h4 data-start=\"0\" data-end=\"63\">Impact Index: a new way to measure the impact of removing plastic from coastlines<\/h4>\n<p>Universal Plastic \u00b7 2026[\/vc_column_text][\/vc_column][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;3\/4&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]<span style=\"font-weight: 400;\">Imagine two cleanups remove 1,000 kg of plastic. One happens near a habitat or an area of high biodiversity, the other in a less sensitive area. How do we know which one makes the bigger impact?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This question is behind the <\/span><a href=\"https:\/\/universalplastic.io\/indice-de-impacto-en-la-biodiversidad\/\"><span style=\"font-weight: 400;\">Impact Index<\/span><\/a><span style=\"font-weight: 400;\">, an initiative Universal Plastic is working on that proposes a new way to assess the benefits associated with coastal plastic collection actions.<\/span>[\/vc_column_text][nectar_cta btn_style=&#8221;see-through&#8221; heading_tag=&#8221;h6&#8243; button_color=&#8221;default&#8221; button_border_color=&#8221;#ffffff&#8221; button_border_color_hover=&#8221;#38bdf8&#8243; button_border_thickness=&#8221;0px&#8221; link_type=&#8221;regular&#8221; alignment=&#8221;left&#8221; alignment_tablet=&#8221;default&#8221; alignment_phone=&#8221;default&#8221; display=&#8221;block&#8221; display_tablet=&#8221;inherit&#8221; display_phone=&#8221;inherit&#8221; link_text=&#8221;Discover ONDAs Data Space&#8221; url=&#8221;https:\/\/ondas.universalplastic.io\/&#8221;][vc_zigzag][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; 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desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;3\/4&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][split_line_heading animation_type=&#8221;line-reveal-by-space&#8221; font_style=&#8221;h2&#8243; line_reveal_by_space_text_effect=&#8221;default&#8221; content_alignment=&#8221;default&#8221; mobile_content_alignment=&#8221;inherit&#8221; link_target=&#8221;_self&#8221; text_content=&#8221;Why do we need to measure impact?<br \/>\n&#8221; text_direction=&#8221;default&#8221;][\/split_line_heading][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]<span style=\"font-weight: 400;\">A tonne of plastic removed gives us one concrete data point. However, the environmental benefit of that action also depends on where it happens, the characteristics of the ecosystem and the type of plastic removed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The <\/span><a href=\"https:\/\/www.cbd.int\/\"><span style=\"font-weight: 400;\">biodiversity<\/span><\/a><span style=\"font-weight: 400;\"> present, <\/span><a href=\"https:\/\/www.iucn.org\/our-work\/topic\/nature-based-solutions\"><span style=\"font-weight: 400;\">the sensitivity of the habitat<\/span><\/a><span style=\"font-weight: 400;\"> and the persistence of the plastic provide essential information for understanding the impact of each action. That\u2019s why, when resources are limited, besides knowing how much plastic is removed, we need to identify which interventions can generate the greatest benefit for the ecosystem.<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_raw_html css=&#8221;.vc_custom_upraw{margin-bottom:0 !important;}&#8221;]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[\/vc_raw_html][vc_row_inner column_margin=&#8221;none&#8221; 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phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;3\/4&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][split_line_heading animation_type=&#8221;line-reveal-by-space&#8221; font_style=&#8221;h2&#8243; line_reveal_by_space_text_effect=&#8221;default&#8221; content_alignment=&#8221;default&#8221; mobile_content_alignment=&#8221;inherit&#8221; link_target=&#8221;_self&#8221; text_content=&#8221;How can we estimate it?<br \/>\n&#8221; text_direction=&#8221;default&#8221;][\/split_line_heading][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]<span style=\"font-weight: 400;\">The Impact Index combines different <\/span><a href=\"https:\/\/universalplastic.io\/en\/measuring-plastic-pollution-ocean-data\/\"><span style=\"font-weight: 400;\">environmental and socioeconomic dimensions<\/span><\/a><span style=\"font-weight: 400;\"> to estimate the benefit associated with each collection.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The model brings together four components:<\/span>[\/vc_column_text][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]\n<h3>1. Biodiversity<\/h3>\n<p><span style=\"font-weight: 400;\">Assesses the biodiversity present in the area, considering species and habitats.<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][image_with_animation image_url=&#8221;5106&#8243; image_size=&#8221;full&#8221; animation_type=&#8221;entrance&#8221; animation=&#8221;None&#8221; animation_movement_type=&#8221;transform_y&#8221; hover_animation=&#8221;none&#8221; alignment=&#8221;&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;none&#8221; image_loading=&#8221;default&#8221; max_width=&#8221;100%&#8221; max_width_mobile=&#8221;default&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]\n<h3>2. Socioeconomic value<\/h3>\n<p><span style=\"font-weight: 400;\">Factors in activities that depend directly on the health of ecosystems, such as <a href=\"https:\/\/universalplastic.io\/en\/what-is-the-blue-economy-and-how-universal-plastic-turns-it-into-a-regenerative-business-model\/\">fishing or tourism<\/a>.<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][image_with_animation image_url=&#8221;5121&#8243; image_size=&#8221;full&#8221; animation_type=&#8221;entrance&#8221; animation=&#8221;None&#8221; animation_movement_type=&#8221;transform_y&#8221; hover_animation=&#8221;none&#8221; alignment=&#8221;&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;none&#8221; image_loading=&#8221;default&#8221; max_width=&#8221;100%&#8221; max_width_mobile=&#8221;default&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]\n<h3>3. Plastic characteristics<\/h3>\n<p><span style=\"font-weight: 400;\">Analyses the quantity, type and <a href=\"https:\/\/oceanservice.noaa.gov\/facts\/microplastics.html\">environmental persistence<\/a> of the plastic removed.<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][image_with_animation image_url=&#8221;5115&#8243; image_size=&#8221;full&#8221; animation_type=&#8221;entrance&#8221; animation=&#8221;None&#8221; animation_movement_type=&#8221;transform_y&#8221; hover_animation=&#8221;none&#8221; alignment=&#8221;&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;none&#8221; image_loading=&#8221;default&#8221; max_width=&#8221;100%&#8221; max_width_mobile=&#8221;default&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]\n<h3>4. Carbon<\/h3>\n<p><span style=\"font-weight: 400;\">Adds a carbon dimension to capture additional environmental benefits associated with marine ecosystems.<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][image_with_animation image_url=&#8221;5118&#8243; image_size=&#8221;full&#8221; animation_type=&#8221;entrance&#8221; animation=&#8221;None&#8221; animation_movement_type=&#8221;transform_y&#8221; hover_animation=&#8221;none&#8221; alignment=&#8221;&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;none&#8221; image_loading=&#8221;default&#8221; max_width=&#8221;100%&#8221; max_width_mobile=&#8221;default&#8221;][\/vc_column_inner][\/vc_row_inner][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]<span style=\"font-weight: 400;\">Combining these four dimensions will make it possible to estimate the potential impact associated with a specific plastic collection action at a given location.<\/span>[\/vc_column_text][vc_zigzag][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; 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phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;3\/4&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][split_line_heading animation_type=&#8221;line-reveal-by-space&#8221; font_style=&#8221;h2&#8243; line_reveal_by_space_text_effect=&#8221;default&#8221; content_alignment=&#8221;default&#8221; mobile_content_alignment=&#8221;inherit&#8221; link_target=&#8221;_self&#8221; text_content=&#8221;What does the Impact Index deliver?<br \/>\n&#8221; text_direction=&#8221;default&#8221;][\/split_line_heading][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]<span style=\"font-weight: 400;\">The result is expressed as a normalised score from 0 to 100. The higher the value, the greater the estimated positive impact in terms of biodiversity, carbon, socioeconomic value and the reduction of plastic in the environment.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To make it easier to read, the index uses a gauge chart, which makes it possible to quickly identify the level of impact of each project and clearly compare different actions.<\/span>[\/vc_column_text][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]<span style=\"font-weight: 400;\">The Impact Index turns complex environmental information into a single, comparable metric. It makes it possible to compare projects, prioritise the interventions with the greatest potential benefit and generate <\/span><a href=\"https:\/\/universalplastic.io\/en\/become-blue-verification\/\"><span style=\"font-weight: 400;\">verifiable evidence<\/span><\/a><span style=\"font-weight: 400;\"> for <\/span><span style=\"font-weight: 400;\">sustainability and ESG reports.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It also lays the groundwork for estimating the economic value of these environmental benefits and exploring future <\/span><a href=\"https:\/\/www.unepfi.org\/\"><span style=\"font-weight: 400;\">financing mechanisms linked to nature<\/span><\/a><span style=\"font-weight: 400;\"> and biodiversity.<\/span>[\/vc_column_text][nectar_cta btn_style=&#8221;see-through&#8221; heading_tag=&#8221;h6&#8243; button_color=&#8221;default&#8221; button_border_color=&#8221;#ffffff&#8221; button_border_color_hover=&#8221;#38bdf8&#8243; button_border_thickness=&#8221;0px&#8221; 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column_border_style=&#8221;solid&#8221;][\/vc_column][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;3\/4&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][split_line_heading animation_type=&#8221;line-reveal-by-space&#8221; font_style=&#8221;h2&#8243; line_reveal_by_space_text_effect=&#8221;default&#8221; content_alignment=&#8221;default&#8221; mobile_content_alignment=&#8221;inherit&#8221; link_target=&#8221;_self&#8221; text_content=&#8221;Towards a new way of valuing impact<br \/>\n&#8221; text_direction=&#8221;default&#8221;][\/split_line_heading][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]<span style=\"font-weight: 400;\">If today we can assign an economic value to <\/span><a href=\"https:\/\/climate.ec.europa.eu\/eu-action\/eu-emissions-trading-system-eu-ets_en\"><span style=\"font-weight: 400;\">a tonne of CO\u2082 avoided<\/span><\/a><span style=\"font-weight: 400;\">, the next step is to rigorously quantify and value the environmental benefits that come from protecting <\/span><a href=\"https:\/\/www.un.org\/sustainabledevelopment\/oceans\/\"><span style=\"font-weight: 400;\">marine ecosystems<\/span><\/a><span style=\"font-weight: 400;\">.<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][image_with_animation image_url=&#8221;5305&#8243; image_size=&#8221;full&#8221; animation_type=&#8221;entrance&#8221; animation=&#8221;None&#8221; animation_movement_type=&#8221;transform_y&#8221; hover_animation=&#8221;none&#8221; alignment=&#8221;&#8221; border_radius=&#8221;none&#8221; 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